The bestsellers at Cersaie 2024 to digitalise your materials showroom

Order the new catalogue of our intelligent, digital I.RIS system to digitalise your materials showroom and improve the shopping experience for your customers.

Nowadays, who wouldn’t want to offer a smoother and more convenient shopping experience? In the building materials industry, that means not only offering quality products, but also tools that help your customers imagine how they will look in their own space. In addition, the sales team also needs building material displays that make their work more efficient.

Digitalisation has become key to improving both the customer’s shopping experience and the efficiency of the sales team. That’s why at INSCA we have launched a new version of I.RIS, our intelligent, digital system, so you can transform and digitalise your materials showroom into a much more personalised, interactive and visual experience.

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With I.RIS 02 this is exactly what we achieve: by simply scanning a code, your customers instantly see the final ambience of any display, along with its technical details. We’ve also added a control that makes it even easier to navigate through the ambiences and products – here’s how it works!

But… What is I.RIS and how does version 02 work?

I.RIS (Intelligence Revolutionary INSCA System) is the system that we have developed in INSCA with the collaboration of the Universitat Jaume I, which allows to visualize the final environment and technical information in real time from the physical sample of the exhibitor.

“Customers can touch the ceramic, feel its texture, see what its real application will be like and compare the finishes”

At INSCA, we have two versions of the I.RIS system that can be integrated into most of the displays in our catalogue. The V01 works by means of a sensor system applicable to sliding tile drawer display rack and the V02 with a scanner that can be integrated into shelving and technical benches for displaying samples.

In version 02, starting from small physical samples, a code is scanned and the ambient and technical information is displayed on the screen thanks to a sensor that we have integrated in the furniture.

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This model also includes a stream deck with 6 buttons that we connect to the mini pc to speed up the purchase decision and facilitate the interaction with the samples. What is the function of each button?

1. Go to the previous image.
2. Start and pause the reading of images.
3. Go to the next image.
4. Delete favourites.
5. View favourites / most viewed images.
6. Add the image to favourites.

In conclusion, it is a very convenient, practical and agile system that facilitates customer interaction with the samples and with which you can create a more personalised shopping experience. There is no limitation in terms of volume of pieces, you can scan as many samples as labels you request.

On which tile display systems is it applicable?

The 02 version of I.RIS works by means of a scanner that can be integrated in most of the tile displays in our catalogue. Among them, we highlight the technical wall for displaying samples Milan Wall, the technical bench for displaying tiles I Nostri Banchi or UP! and the sliding display for tiles Londres.

At INSCA, we have created examples of various display compositions so that you can create a digitised technical area in your materials showroom.

1. Composition 212: Technical wall for displaying loose samples with 18 workpiece holders.
2. Composition 211: Combination of technical bench with UP! 4 Open drawer unit and a work table to facilitate interaction with customers,
3. London samples: Sliding tile display with 1 panel of 4 shelves with 24 slots per shelf. For samples of 300×150 mm with a thickness of up to 12 mm.

At INSCA we design and manufacture display solutions with the aim of presenting your building materials in an excellent way. Do not hesitate to contact us if you need more information.

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Digitalise your materials showroom with I.RIS V01

If you are looking for a tile display drawer that is also digitised, you need version 01 of INSCA’s I.RIS system. This model works with a complex system of sensors that are integrated into the drawer units for displaying ceramic tiles in our catalogue.

Thus, when one of the trays is removed, the ambience and the technical information of the piece on display appears on the television. The compositions 190, 191, 192 and 193 that you will find on our website are an example of the integration of this system in the Oregon drawer unit of the Complementos series.

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What are the advantages of digitised displays for displaying tiles with I.RIS?

In short, I.RIS is an intelligent and digital system with which you can improve your customers’ shopping experience and create a more interactive environment.

1. You digitise your building materials display.
2. The system is integrated directly into the furniture.
3. Your customers can see, touch and feel the texture of the ceramic.
4. Your customers visualise the final environment of the physical display.
5. You increase the display capacity without taking up more space.
6. Your customers can visualise different environments in the same display.
7. Your customers choose more confidently and feel more satisfied.
8. Your sales team has all the technical information of each sample.

The digitalisation of your building materials exhibition is no longer an option, it is the key to offering your customers an innovative and personalised shopping experience. With I.RIS, you not only facilitate your customers’ decision-making process by allowing them to view the environments in real time, but you also optimise the work of your sales team with instant access to technical information.

Do you want to know more? Contact us or request the online catalogue. We are here to help you improve your customers’ shopping experience and make selling a pleasure.